Topic 5: People and Business

LO4 & LO5: The impact of individuals on business and business on individuals

What You Need to Learn

  • Identify the qualities of a good employee and understand what work ethic means
  • Explain how employees impact a business through productivity, reputation and financial success
  • Understand motivation theories (Taylor and Mayo) and employee incentives
  • Describe the business cycle and how businesses reward, develop and involve individuals
  • Explain employee ownership, bonus schemes and share schemes

5.1 The Qualities of a Good Employee

Every job has specific requirements that an employee needs to meet. These include:

  • Qualifications – formal certificates, degrees or diplomas needed for the role
  • Training – learning specific skills required for the job (e.g. health and safety, using specialist software)
  • Skills – practical abilities such as communication, teamwork, problem-solving or technical skills

However, the most important attribute any employee can have is a good work ethic (sometimes called ethos). Work ethic refers to an employee's attitude towards their work and their commitment to doing a good job.

Remember: Qualifications and skills can be taught, but a good work ethic is the most valuable quality an employer looks for. It is about attitude, commitment and professionalism.

Table 5.1: Good Work Ethic vs Bad Work Ethic

Good Work Ethic Bad Work Ethic
Enthusiastic and focused on the job; committed to doing their best Easily distracted; does the bare minimum and lacks commitment
Excellent attendance and punctuality; rarely absent or late Frequently absent or late; unreliable attendance record
Willing to work extra hours when needed to get the job done Sees the job as just a way to earn money; leaves as soon as possible
Uses initiative and shows enthusiasm for improving and learning Shows no enthusiasm or initiative; waits to be told what to do
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Card Sort: Good Work Ethic vs Bad Work Ethic

Sort these behaviours into the correct category:

5.2 The Impact of Employees on a Business

Businesses rely on their employees to carry out a wide range of job roles:

Job Role Description
Technicians Skilled workers who maintain, repair or operate specialist equipment and systems
Administrators Handle day-to-day office tasks such as filing, answering calls, organising meetings and managing records
Sales staff Deal directly with customers, promote products and services, and generate revenue for the business
Accountants / Financial controllers Manage the business finances, prepare accounts, monitor budgets and ensure financial compliance
Directors / Executives / Managers Make strategic decisions, set objectives, lead teams and are responsible for the overall direction of the business

The quality of employees affects a business in three key areas: Productivity, Reputation, and Financial Success.

5.2.1 Productivity

Productivity is defined as the output per employee over a given period of time. It measures how efficiently employees convert inputs (time, effort, resources) into outputs (goods and services).

Key definition: Productivity = Output per employee over time. A business with high productivity produces more goods or services with the same number of staff, giving it a competitive edge.

Employees with a good work ethic have a positive impact on productivity:

  • They work hard and complete tasks efficiently
  • They use initiative and find better ways to do things
  • They help the business gain a competitive edge over rivals

Employees with a poor work ethic have a negative impact on productivity:

  • They do the bare minimum and waste time
  • They cause delays and lower overall output
  • Absenteeism (regularly being absent from work) is a major problem – it disrupts workflow, increases costs (hiring temporary cover) and lowers team morale
EXAM ALERT: Absenteeism is a common exam topic. Be prepared to explain how it reduces productivity, increases costs and damages team morale.

5.2.2 Reputation

Staff and Reputation

Employees who work in face-to-face roles (such as sales assistants, receptionists and customer service staff) have a direct impact on the reputation of a business. If they are polite, helpful and knowledgeable, customers will have a positive experience and return.

Case Study: Sue Baker

Sue Baker runs a hair salon. She understands the importance of staff to her reputation, so she invested in experienced, well-trained staff who provide excellent customer service. However, one employee – Sophie – had poor motivation and gave customers a bad experience. Sophie's attitude risked damaging the salon's reputation, even though the rest of the team performed well.

This shows how even one poorly motivated employee can undermine the reputation that a business has worked hard to build.

Quality and Value for Money

Every business must find the right balance between quality and value for money. This is a trade-off:

"Value" End "Premium" End
Lower prices, basic quality, high volume sales Higher prices, exceptional quality, lower volume sales
Examples: Primark, Lidl, Aldi Examples: Rolls Royce, Lamborghini
Reputation built on affordability and accessibility Reputation built on craftsmanship, exclusivity and luxury
Remember: Both "value" and "premium" businesses can be successful. What matters is that the business understands its market position and delivers what its customers expect.

5.2.3 Financial Success

Employees – particularly those in financial roles (accountants, financial controllers, managers) – have a direct impact on the financial success of a business through effective money management.

Effective financial management involves:

Element Description
Making plans Setting financial objectives and creating a strategy for the business
Setting budgets Allocating money to different areas of the business and controlling spending
Making forecasts Predicting future income, costs and cash flow to plan ahead
Monitoring performance Regularly checking actual results against budgets and forecasts
Taking action Making changes when things are not going to plan – cutting costs, increasing revenue, or adjusting the strategy

5.2.4 Getting the Best Out of Employees

How do businesses motivate their employees to work hard and be productive? Two key motivation theories help us understand this:

Frederick Taylor – Scientific Management

Taylor believed that workers are primarily motivated by money. His approach was called payment by results:

  • Workers should be paid according to how much they produce
  • Piece work – paying employees for each unit they produce (e.g. per item made or packed)
  • The more you produce, the more you earn
  • This approach treats workers almost like machines – focused purely on output

Elton Mayo – Human Relations Theory

Mayo disagreed with Taylor. His research at the Hawthorne factory showed that pay is not the only motivator. Mayo found that workers are also motivated by:

  • Discussion with managers – feeling listened to and valued
  • Teamwork – working collaboratively with colleagues
  • Social clubs and activities – feeling part of a community at work
Key contrast: Taylor = money is the main motivator (piece work, payment by results). Mayo = social factors matter too (teamwork, communication, belonging).

Employee Incentives

Modern businesses use a range of incentives to get the best out of their staff:

Incentive How It Motivates
Competitive pay Paying a salary that matches or exceeds what rival businesses offer
Bonuses Extra payments for meeting or exceeding targets
Training Investing in employee development – makes staff feel valued and improves skills
Promotion opportunities A clear career path gives employees something to work towards
A say in decisions Involving employees in decision-making makes them feel valued and committed (links to Mayo)
Sport / social facilities On-site gyms, social events, and team activities build community and loyalty (links to Mayo)
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Match the Motivation Theorists and Ideas

5.3 The Impact of Businesses on the Lives of Individuals

5.3.1 The Business Cycle

The economy goes through regular cycles of growth and decline, known as the business cycle:

Boom Slump (Recession)
High economic growth Economic decline or stagnation
Low unemployment – businesses are hiring High unemployment – businesses cut jobs
High consumer spending and confidence Low consumer spending and confidence
Businesses expand and invest Businesses downsize or close
Key definition: Gross Domestic Product (GDP) is the total value of all goods and services produced in a country over a given period of time. It measures the overall output of the economy. Every business contributes to GDP through its output and the jobs it creates.

UK Unemployment – Key Statistics

Date UK Unemployment Context
January 2007 1.71 million Before the financial crisis – economy in growth
June 2009 2.47 million Peak of the financial crisis – deep recession
October 2019 1.28 million Economy recovered – lowest in over a decade
2020–2021 Significant increase Covid-19 pandemic caused widespread job losses
EXAM ALERT: You may be asked to use unemployment data to explain the impact of the business cycle. Remember: boom = low unemployment; slump = high unemployment.

5.3.2 How Businesses Reward Individuals

Businesses reward their employees in a number of ways beyond just a salary:

Reward Details
Attractive pay Competitive salaries that reflect skills, experience and market rates
Good working conditions A safe, comfortable and well-equipped workplace that supports wellbeing
Paid holidays Full-time workers are entitled to 5.6 weeks (28 days) paid holiday per year (including bank holidays)
Pension scheme Employers must auto-enrol employees into a workplace pension scheme, contributing to their retirement fund
Sick pay Statutory Sick Pay (SSP): approximately £90 per week for up to 28 weeks. Many companies offer more generous company sick pay schemes (e.g. 6 months full pay + 6 months half pay)

5.3.3 How Businesses Develop Individuals

Motivation

Good businesses invest in their people and help them grow. A motivated workforce is more productive, more loyal and more likely to stay with the company.

Training

Training typically follows a structured progression:

Training Progression

Shadow (observe and learn from experienced staff)

Supervised (carry out tasks under guidance)

Independent (work confidently without supervision)

Promotion Structure

Businesses offer clear career paths that give employees goals to work towards:

Typical Promotion Structure

Apprentice / Trainee

Permanent Employee

Specialist / Skilled Worker

Department Head / Team Leader

Senior Management

5.3.4 Involving Individuals in Business Success

Employee Ownership

Some businesses are owned by their employees rather than by external shareholders. The most famous example is the John Lewis Partnership:

Case Study: John Lewis Partnership

  • All employees are called "partners" because they are co-owners of the business
  • Partners receive staff discounts on John Lewis and Waitrose products
  • Each year, partners receive a share of the profits as an annual bonus (a percentage of their salary)
  • However, in 2020 and 2021, no bonus was paid due to the impact of the Covid-19 pandemic on profits
Why employee ownership works: When employees own part of the business, they are more motivated to work hard because they directly benefit from the company's success. This links to both Taylor (financial reward) and Mayo (feeling valued and involved).

Employee Bonus Schemes

Many businesses operate bonus schemes that reward employees for meeting targets or when the company performs well. Bonuses give employees a direct financial stake in the success of the business.

Employee Share Schemes

The government encourages businesses to offer employees the chance to own shares in their company. There are 5 government-approved share schemes, and they offer tax exemptions (employees pay less or no tax on the shares they receive). This:

  • Gives employees a financial stake in the company's success
  • Aligns employees' interests with those of shareholders
  • Helps retain staff (employees may need to stay for a set period to keep their shares)
  • Provides tax benefits that make the shares more attractive than a simple pay rise
3

True or False: People and Business

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Flip Cards: Key Terms

Practice Quiz

Summary

TopicKey Points
Work ethicThe most important attribute of a good employee – attitude, commitment, enthusiasm and reliability
Employee impactEmployees affect a business through productivity, reputation and financial success
ProductivityOutput per employee over time; absenteeism is a key problem
ReputationFace-to-face staff shape customer experience; quality vs value trade-off
Motivation theoriesTaylor = payment by results (piece work); Mayo = social factors (teamwork, communication)
Business cycleBoom (growth, low unemployment) vs slump (decline, high unemployment); measured by GDP
RewardsPay, holidays (28 days), pensions, sick pay (SSP ~£90/week for 28 weeks)
Employee ownershipJohn Lewis Partnership: employees are "partners" sharing in profits; share schemes offer tax benefits

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